OK, so we figured out last week why your marketing doesn’t work. Now, how do we make it work?Solution: The Marketing Equation Human nature demands that buyers always want to make the best decision possible. Marketing and advertising should get the attention of the target...

Platitudes Now Rule The Roost…Platitudes are words or phrases that are drearily commonplace and predictable, that lack power to evoke interest through overuse and repetition… that are nevertheless stated as though they were original or significant. Sayings like:...

Whew! The 2008 elections are over and everyday life can get back to normal, sort of. We have a new president, hopefully one who can motivate Congress to actually accomplish meaningful legislation for the good of Americans and one who won’t let the radical religious hypocrites...

Most people don’t get this simple marketing truth: Marketing’s job is to facilitate the prospect’s decision-making process and cause them to say, “I would have to be an absolute fool to do business with anyone else but you… regardless of price.”The Adult B2B Marketing...

More than one-hundred thousand people gathered in Grant Park, Chicago last night to celebrate the start of a new chapter of the American story. The jubilant and emotional faces in the crowd told the truth that had been obscured by eight years of Republican domination of American...

The few adult industry professionals still wondering who to vote for in Tuesday’s presidential election might take a tip from anti-porn evangelical bully boy Focus on the Family, which assures an anxious electorate that an Obama presidency could well bring about a host of liberal...

Gerard Damiano Sr. has left his sweet body and passed on to the big porn movie set in heaven. (Oct. 25, 2008) To the public, he’s best known for his innovative sex film classics, Deep Throat and Devil In Miss Jones. To me, he was a valued friend and mentor for 35 years!Gerard and...

In a famous 1968 show from John Cleese called “How To Irritate People,” pilots of commercial airplanes make the passengers panic just by telling them not to panic. It’s a funny reminder that the tendency to panic is in all of us, and sometimes all we need to induce panic is the...

It’s happening! Extensive elections nationwide are forthcoming and WE have an opportunity to be heard via our votes. Please, do indeed vote! And please keep in mind that local and state elections also impact our freedoms and lives.We consumers of adult entertainment have our best...

James, Sean and Brian Gunn think they’ve done something sexually daring – but not too sexual and not too daring – by creating what they call “PG Porn.” If its first offering is any indication of what viewers can expect from the future, male porn fans will probably call it “cock...