BRATISLAVA, Slovakia – A worldwide mobile affiliate program specializing in European markets has reached across the Atlantic to add Mexico to its list of countries in which consumers may bill their porn fixes directly to their mobile phones.

Although First Mobile Cash offers a variety of ways for consumers to pay for their porn, Managing Director Rene Pour said direct carrier billing — often called “on-deck billing — is by far the most convenient; hence, it often proves the most profitable for webmasters pushing adult content.

“By taking advantage of carrier billing connectivity, affiliates and traffic owners have an opportunity to monetize their mobile traffic via the highest-converting billing method on mobile video pay sites with better conversions,” he said.

The payment method is especially important in Mexico, he added. The country represents a prime target for mobile e-commerce.

“With one of the fastest-growing smartphone penetrations in Central America, Mexico is a very attractive market for us in terms of mobile traffic monetization,” Pour noted. “We are confident that our continuing efforts on the emerging markets, where credit card penetration may be low but mobile usage is very high, will be profitable for our affiliates and traffic owners.”

With the addition of Mexico, FMC’s carrier billing mechanism is integrated with more than 40 mobile operators in 12 countries, Pour added.

For more information,visit FirstMobileCash.com.